RSA Animate: Does Brainstorming Work?

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What a great RSA Animate short video on the power and success (or not) of brainstorming). So, next time you’re expected to brainstorm an issue or project … you know just what you’re up against.

“Journalist and author, Jonah Lehrer, argues that brainstorming produces less original ideas than those people who work by themselves.”

RSA Animate: Does Brainstorming Work?