More Augmented Reality Videos

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Continuing my thoughts and readings on the use of Augmented Reality in education, here are some examples of how commercial organisations are using it in their marketing. It’s only a short hop from a selling to educating perspective, so let’s start thinking about it and working towards it, yes?

Lego Augmented Reality box:

Interactive Product Catalogue:

Toyota IQ:

and as I’m a big fan of the original Mini here’s the Mini Ad (plus how they made it too):

Many thanks for Ogilvy for their post Top 10 Augmented Reality Examples for some of the above.